Breakstone, White & Gluck Donates Bicycle Helmets at Dedham Bike Rodeo For Third Year

Photo: Attorney David W. White with 4-year-olds from the Courtyard Learning Center in Dedham.

The Dedham Bike Rodeo was one of the first events we participated in after starting our Project KidSafe campaign in 2013 and we always look forward to it. It is an annual event organized by the Dedham Police Department and Dedham Parks & Recreation Department. Local children are invited to ride around at the Endicott Estate, then offered a free lunch. The Dedham Police Department raffles off free bicycles to a few lucky children. For the finale, the Dedham Fire Department brings in the hose truck and lets the kids run under the water to cool down. That was much needed yesterday, with the temperature over 90 degrees!

Attorney David W. White fitted the children for new bicycle helmets and talked to them about the importance of always wearing one. A child who wears a helmet significantly reduces their chance of suffering a traumatic brain injury in a bicycle accident. In Massachusetts, wearing a bicycle helmet is also the law for children and teenagers 16 years old or younger.

David has fitted some of the Dedham kids two or three times now over the years and it was nice to see them back, willing to wait in line on such a hot day. A lot of helmets from years past were still being worn by other kids.

Breakstone, White & Gluck donated the helmets as part of our Project KidSafe campaign, which we launched in 2013. To date, we have donated over 5,000 helmets and expect to reach 8,000 by year’s end.

Our goal is to encourage children to wear bicycle helmets and ride their bikes safely. Even though it is widely known that bicycle helmets can protect cyclists, many children still do not wear them or use ones which do not fit properly or are in poor condition.

It is important for children to wear helmets which fit properly and meet safety standards. Children are especially vulnerable to bicycle-related injuries and deaths, accounting for half of all cyclists who are treated in emergency rooms each year, according to the Centers for Disease Control and Prevention. Some 26,000 children are treated for traumatic brain injuries related to bicycling accidents.

We also encourage parents to always wear their helmets too. When children see their parents consistently wearing helmets, the use of helmets by children increases dramatically.